Visual Identityالسفر والسياحة
Trip Soul
A free-lettered identity for a travel brand.
Trip Soul is a travel brand that needed an identity expressing the spirit of the journey.
- Specialty
- Visual Identity
- Type
- السفر والسياحة

Our Approach
How We Built the Identity
- 01A free-form Arabic “Rooh” logo
- 02Deep purple with grey
- 03EXPO typeface and patterns
- 04Applications on facades, stationery and receipts
Value
An identity with a soul.
Color Palette
#660066
#660066
#303030
#303030
#757575
#757575


























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